About the Program

Style Coach Program x Luciana Mazza: Elevate your Personal Brand through style. 

A comprehensive coaching program designed to help individuals enhance and strengthen their Personal Brand through strategic thinking and impactful styling. Just as any successful brand requires careful consideration and planning, your Personal Brand is no exception. This program will guide you through the process of crafting a powerful and authentic image that aligns with your unique personality, values, and goals.

The Process

1. COACHING SESSION: Discovering your Personal Brand and identifying core values, strengths and purpose. A one-hour online session aiming to analyse your Personal Brand and how style can influence your life. Understanding your goals and challenges to help develop a look in harmony with the future you.

2. PERSONAL BRAND PROPOSAL: Developing a strategy to increase visibility and attract opportunities. A comprehensive proposal that will help you create a signature style that reflects and enhances your persona. Transformative visualisation of your new Personal Brand and creation of a useful “easy to apply” guide.

3. WARDROBE AUDIT: Decluttering, editing and reorganising your existing wardrobe. A thorough closet analysis, including outfit coordination and personal shopping tips. Selecting what really works and adding a few items, that will transform your outfits.

4. CONTENT PRODUCTION: Bringing the idea to life and creating content aligned with your goals. A photo and film shoot, planned to produce content for different platforms and media. Aligning your social media with your brand to change the way you are perceived in the world.

5. DELIVERY & FOLLOW UP SESSION: Showing your new Personal Brand to the world and having fun. A one-hour online session to analyse the new content, review learnings and explore new paths. Sharing and celebrating your new elevated self will help you appreciate and enjoy the process.

Duration of the program: 4 Weeks



+34 693910068

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